Marketing 360®

Get more patients with the #1 marketing platform® & website designs for health care providers.

The best marketing platform & websites for health care providers.

Home Health Care Marketing 360® is the best marketing and website platform for health care providers. Hands down, no other marketing solution, service or software does everything the Marketing 360® platform does. Marketing 360® is extremely affordable and has plans to fit any size budget or marketing area. Home Health Care Marketing 360® is a turnkey, fully managed solution. Work with a dedicated Marketing Executive who is a certified digital marketer for health care providers. Generate more exclusive patients and sales with the software and services built within the Home Health Care Marketing 360® platform.

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Included in the most powerful
marketing platform for health care providers.

The Home Health Care Marketing 360® platform is an intelligent combination of digital marketing software and dedicated marketing services. It's extremely affordable, powerful and full-service. There's simply nothing else like it.
It's everything you need to generate your own home health care patients and grow your company.

UXi® Rainmaker Websites

Convert more visitors into patients by leveraging the best home health care websites & landing pages.

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Natural Listing Ads®

Earn more organic patients & higher keyword rankings with the leading SEO program for health care providers.

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Top Placement Ads®

85% of home health care patients click on the top 3 ads on Google & Bing. Use the #1 program to get there.

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Retargeting Ads®

Patients visit many home health care websites before hiring one. Retargeting motivates them to hire you.

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Social Targeting Ads™

Understand the social profile of your patients & customers and use this data to capture new patients.

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Local Listing Ads™

Add, update, sync, enhance and monitor your business listings across hundreds of local sites.

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Top Rated Local®

Control your reputation online and protect your brand with the Top Rated Local® or National program.

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On-Demand Marketing Services

Leverage world-class marketing talent like marketers, designers, writers and video pros on demand.

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Social Media Management

Spend your valuable time running your business and let us take care of growing your social presence!

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Email Marketing 360

Easy to use, fully integrated tool for email marketing and automation.

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SMS

Easy to use, fully integrated tool for text message marketing and automation.

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Plus, request a live demo.

Wow, it's easy.

With Home Health Care Marketing 360®, all the work's done for you!

A dedicated Marketing Executive will manage and optimize your marketing campaigns and website for you. Simply login to Marketing 360® at any time to monitor results. Or, call or email your Marketing Executive whenever you'd like. Spend as much or as little of your own time improving your marketing and website by leveraging the power of the Marketing 360® platform and the talents and time of your Marketing Executive who is a certified digital marketing expert for health care providers.

How to Market Home Health Care with Inbound Marketing

What is the best strategy for marketing your home health care business?

There are, of course, options.  From cold calls to billboards, you can push out marketing as much as time will allow.  As your business gets established, you’ll want to encourage referrals from existing clients.

But what about connecting to prospective clients who are actively searching for home health care for a loved one?

In the past, you would have a yellow pages listing.  About the only options available.

Of course technology changed that.  Most print advertising is dying.

Nowadays, you create a presence where leads can find you online.  And not only do they find your business listing, they can get considerable insight into your service–before they ever call or visit.

This happens on your home health care website, which is your online business front and–if it’s designed right–your first-tier salesperson.

The process getting found on search and building a lead-generation system from that traffic is called inbound marketing.

The Essentials of Inbound Marketing for Home Health Care

So what do you need to create a flow of qualified, inbound leads for your business?  You need:

  1. Visibility on Google & Bing Search.  For inbound marketing to work, your ads have to get found.  This means achieving page 1 search ranking on both desktop and mobile device searches.  You can bid to be placed in the top 3 positions using pay-per-click advertising.  You location and content work towards your organic SEO results, which takes more time for page 1 ranking but provides free clicks.  Initially, you will want to do both types of search advertising.
  2. Capture Targeted Traffic.  High ranking ads won’t do much good if people don’t click on them to visit your website.  There is a science and an art to creating listings that make you stand out on the webpage and entice people to click through.  Professional search marketers use data to drive the best results.
  3. Create a conversion-focused website.  Your home health care website doesn’t just introduce your services and describe your business. It must persuade people that you are a top choice, build trust, and guide visitors towards the action of reaching out to you.  All the traffic in the world will mean nothing if it doesn’t convert into leads.

Home Health Care Marketing 360® is a turnkey solution that covers your online, inbound marketing.  It is both a data driven, software-based solution and professional services from experienced marketers and designers.

The internet is ubiquitous–you can’t ignore inbound marketing.  Use Marketing 360® and you’ll spend your time taking care of clients instead of looking for them.

Related articles from our blog.

The Home Health Care Remarketing Touch

There are three things that happen on most home health care service websites: The business works hard to get traffic to the website with SEO and PPC campaigns. Potential clients find the site and pay it a visit. They don’t … Continued

Home Health Care Marketing Strategies vs Tactics

One of the ways you can bring clarity to your home health care marketing efforts is to be clear about the difference between strategy and tactics.  It’s a difference many businesses overlook. Strategy is how you understand what you’re going … Continued

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